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The merger of AZ Medien and NZZ Regionalmedien to form CH Media, one of Switzerland's largest media houses, also brought together two major newspaper printing companies. With their sites in Aarau and St. Gallen, they will serve the German-speaking Swiss newspaper printing market under the joint name CH Media Print. The affiliation to the umbrella brand CH Media is not only given by the name. All key elements of the new brand are based on the CH Media brand identity. A target group and market-oriented customer approach is achieved through an independent image world, a claim and consistent communication behavior.

Services

Brand idea|tagline “Heute die Zeitung von morgen.”, image and produkt communication incl. imagery, launch communication, print advertisements, image and product brochure, imagery and text of website, and more.

In collaboration with

Tanja Witt, Textpistols (Text)
Multidigital (Internet)
Mara Truog Photography
Weberfoto